Providing outstanding customer service has always been core to what we do. 

As a growing team we’ve continued to maintain a high standard of service for our valued customers, and we’ve recently found out that we’ve placed 1st in the latest Citizens Advice Energy Customer Service Ratings, a great achievement representing all the hard work Team Igloo puts in daily to help our customers.

Igloo CEO and Co-Founder Matt Clemow had this to say about the news:  

“We’re delighted to have been named first by Citizens Advice. Providing outstanding customer service has always been core to what we do. In fact, the first person we hired was brought in to lead our customer service team. We’re proud of our dedicated customer service team and this award is testament to their exceptional work”.  

We also spoke with our Director of Service & Culture Rebecca Smith, who had this to say: 

“I'm so proud of what the team has achieved. 2020 had challenges for us, like with many organisations. In addition to the challenges brought by Covid-19 and remote working, we saw significant customer growth during this time too. It really is testament to the team that we've achieved the No.1 spot.”

About the ratings  

Citizens Advice is an independent body giving free advice and provides energy customers with unbiased information by rating suppliers to help customers see which ones are performing best. 

The ratings feature 35 UK energy suppliers, both small and large, including the “big six”. Our latest star rating was 4.4 out of 5 and we scored highest in both resolving complaints and ease of switching. 

The CAB energy ratings consider several factors of customer service such as call waiting times and bill accuracy to award a star rating out of 5 for each category.   

Below we look at our performance across the categories and set out the key ways we offer continued support for our customers. 


We resolve complaints differently at Igloo, working together with our customers to come up with a suitable solution to their issue that is fair. The hard work in this department is all down to our dedicated customer care team who know all things energy and work tirelessly to support our customers, using every complaint as an opportunity to learn and improve for the future.  

As part of the ratings, Citizens Advice look at how many complaints every supplier has per 10,000 customers, and how many complaints are made to the Energy Ombudsman. Our figure for the quarter considered was just 29.6 per 10,000 customers, with just 4.1 complaints per 10,000 going to the Ombudsman, earning us a complaint rating of 5/5 stars, one of the best in the industry. 


We make our billing experience as simple as possible, that’s why we produce a monthly statement which clearly shows energy usage. We also have a team of billing specialists for when you need to speak to someone, and a dedicated FAQ page for billing

Citizen's advice considers both billing accuracy and timeliness in their scoring and awarded us 4 out of 5, a great score with a little room for improvement which we intend to act on. Our product and development teams are always considering customer feedback and looking at how we can improve our billing communication – so we’re all ears on your thoughts. 

Response times 

How quickly a reliable supplier responds to your email, or answers the phone can be the difference between a good and bad experience. At Igloo our Customer Service team are just a phone call or email away, we offer online advice and FAQ’s, and if you’d prefer you can reach us on live chat and social media, giving our customers a number of flexible options to get in contact. 

Citizens Advice look at the average wait time from all calls over the quarter and award a rating out of 5. The great news is that this quarter we’ve achieved an average call wait time of just 21 seconds, earning us a 5/5 rating. 

Customer guarantees and switching 

Switching energy supplier is simple and takes just a few minutes, with most switches completed in 21 days on average and having a smooth switch sets the standard for what to expect from your supplier in terms of service. Citizens Advice look at how many customer switches have been completed in 21 days and we’re proud to say that 99.7% of all switches to us were completed within this time frame, earning us 5/5 for switching. For customer guarantees we offer the Energy Switch Guarantee and the Priority Services Register (PSR), which is designed to protect any customer with a vulnerability. 

We’re extremely proud of Team Igloo’s achievement and to receive 1st place in the ratings, and we’d like to say thanks to our customers for the ongoing support as we celebrate our 4th birthday. If you need to speak to us, then our team are here to help and you can contact us here. Keep an eye out for updates as we continue to focus on our customer experience, and offer you more pioneering ways to save energy.